Explore Florence
Florence is the birthplace of the Renaissance and every street corner holds an extraordinary work of art or architecture. The Uffizi, the Duomo and the Ponte Vecchio are iconic experiences. Hire a car and the Chianti wine country, Siena, San Gimignano and the stunning Val d'Orcia are all just a short drive away.
Highlights of Florence
Florence is one of the most iconic destinations in Italy. Whether you are visiting for culture, food, nightlife or history, the city offers something for every traveller. Here are some of the reasons people love visiting Florence.
- Top Attractions in Florence
Explore world-famous landmarks, museums and must-see sights that make Florence one of the most visited cities in Italy.
- Culture & Local Life
Experience the traditions, neighbourhoods and cultural highlights that define Florence — seen through its own unique lens.
- Food & Dining
From regional dishes to modern cuisine, Florence showcases some of the best flavours Italy has to offer.
- Day Trips from Florence
Discover nearby towns, natural wonders and coastal escapes — all easily accessible from Florence.
Top Experiences in Florence
Hand-picked activities and tours in Florence
About Florence
Florence is one of Italy’s most significant cultural destinations, known for its art, history and architecture. Located in the Tuscany region, it attracts visitors year‑round for city breaks, cultural travel and short stays, and is widely regarded as one of Europe’s key historic cities.
The city has a compact historic centre, making it easy to explore on foot. Florence is closely associated with Renaissance art and architecture, while also functioning as a modern city with residential areas, local neighbourhoods and a strong food culture. Its scale and layout make it particularly well suited to shorter visits.
Florence is a year‑round destination, although visitor numbers vary by season. Spring and autumn are especially popular due to comfortable temperatures and sightseeing conditions. Summer remains busy despite warmer weather, while winter attracts visitors interested in museums, galleries and a quieter city experience.
Because of its location, Florence is often visited as part of a wider trip around Italy, commonly combined with cities in Tuscany or northern Italy, while also standing well as a primary destination in its own right.
Related destinations: Venice, Rome, Milan, Pisa